{"id":316,"date":"2023-03-11T17:01:29","date_gmt":"2023-03-11T17:01:29","guid":{"rendered":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/?post_type=project&#038;p=316"},"modified":"2023-04-22T21:22:25","modified_gmt":"2023-04-22T21:22:25","slug":"animated-graphics","status":"publish","type":"project","link":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/project\/animated-graphics\/","title":{"rendered":"Animated Graphics"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;heading&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 align=center>Animated Graphics<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Main Narrative&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<strong>&mdash; ABOUT MY WORK<\/strong><br \/>\nAnimated graphics and videos played a critical role in catching the attention, engaging and informing Lake Effect subscribers, loyalty program members and in lobby visitors. [\/et_pb_text][et_pb_text admin_label=&#8221;TV Narrative&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p align=center><strong>Digital Signage System<\/strong><\/p>\n<p>Simple, inexpensive in-store advertising TV System that showcases a different deal each day. The animated background is intended to grab the customer&#8217;s attention and prevent burn-in from extended static image display.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Store TV&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/YJ8Bnb0_5A0\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.20.2&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Store TV 2&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Ts8VGXuPYMk\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Gallery Narrative&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p align=center><strong>Animated GIFs<\/strong><\/p>\n<p>The animated GIFs, created as image sequences, aimed to display the lake lifestyle, exclusive products, upcoming holidays, and other relevant themes. These graphics for text and email were intended to catch the recipient&#8217;s attention in a visually appealing way and stand out amidst the cluttered message inbox, with the goal of engaging them and increasing click-through rates.<\/p>\n<p><!--These image sequences, which are created as animated GIFs, were designed to showcase the lake lifestyle, upcoming holidays, exclusive products, and other relevant themes. The goal was to make these emails stand out in a crowded inbox and engage the recipient in a visually appealing way.-->[\/et_pb_text][et_pb_gallery gallery_ids=&#8221;1137,1144,1142,1138,1139,1140,1143,1141,1392,1393,1400,1387&#8243; posts_number=&#8221;12&#8243; show_title_and_caption=&#8221;off&#8221; show_pagination=&#8221;off&#8221; _builder_version=&#8221;4.20.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Animated Graphics&mdash; ABOUT MY WORK Animated graphics and videos played a critical role in catching the attention, engaging and informing Lake Effect subscribers, loyalty program members and in lobby visitors. Digital Signage System Simple, inexpensive in-store advertising TV System that showcases a different deal each day. The animated background is intended to grab the customer&#8217;s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":227,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[17],"project_tag":[],"class_list":["post-316","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-display"],"_links":{"self":[{"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/project\/316","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/comments?post=316"}],"version-history":[{"count":0,"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/project\/316\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/media\/227"}],"wp:attachment":[{"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/media?parent=316"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/project_category?post=316"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/southwestmichiganartists.com\/minas-smitchger\/wp-json\/wp\/v2\/project_tag?post=316"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}